Weekly Snapshot
- Week: Mar 9, 2026 → Mar 15, 2026
- Asset class: PODCAST
- Total signals: 57
- Titles in attention set: 5
- Top surface driver: youtube (66.7%)
Highlights
- GXI Score: 40.8 (0–100).
- Signals observed: 57 (signals table).
- Territory mix: US leads (84.2%). Top: US, GB.
- Top surface driver: youtube (66.7% share).
- Action guidance: prioritize surfaces showing sustained concentration; ignore low-share noise this week.
Surface share snapshot
| Surface | Signals | Share |
|---|
| youtube | 38 | 66.7% |
| web | 5 | 8.8% |
| dailymotion | 5 | 8.8% |
| other | 3 | 5.3% |
| instagram | 2 | 3.5% |
Top 5 Expansion Titles (Marketing & Advertising Intelligence)
Title-level view: where attention is forming, which surfaces are capturing it first, and what platforms can do to convert it efficiently.
#1 — My Phantom Memory - Podcast (Country: US)
- Signals: 18
- Top surface capturing attention: youtube
- Estimated missed opportunity: $1,007.50
Surface mix (where revenue is leaking):
| Surface | Signals | Share |
|---|
| youtube | 8 | 44.4% |
| other | 3 | 16.7% |
| instagram | 2 | 11.1% |
| facebook | 1 | 5.6% |
| reddit | 1 | 5.6% |
Executive framing:
youtube is capturing 44.4% of detected attention — above the weekly vertical average (66.7%) by -22.3%. This indicates above-normal single-surface concentration, increasing fragility if not redirected.
Cycle Position: Expansion. Revenue Escalation Window: Low.
Projected 30-day leakage (if concentration persists): $4,030.00–$6,548.75.
Without owned-surface intervention, leakage is likely to compound across repost surfaces within 7–10 days.
Why it works:
Attention is concentrating on youtube, other, instagram, with youtube acting as the primary capture surface. This indicates multi-surface discovery pressure and early conversion opportunity.
What platforms should do:
Deploy a native-first creative on youtube within 24–48h (same hook + format that’s winning there).
Retarget viewers who engaged on youtube into your owned funnel (email/SMS/subscribe).
Match the dominant format: short clips, captions, and a single clear CTA.
#2 — Inside Counter Terrorism Policing - Podcast (Country: GB)
- Signals: 9
- Top surface capturing attention: youtube
- Estimated missed opportunity: $600.00
Surface mix (where revenue is leaking):
| Surface | Signals | Share |
|---|
| youtube | 8 | 88.9% |
| web | 1 | 11.1% |
Executive framing:
youtube is capturing 88.9% of detected attention — above the weekly vertical average (66.7%) by 22.2%. This indicates above-normal single-surface concentration, increasing fragility if not redirected.
Cycle Position: Early Cycle. Revenue Escalation Window: Low.
Projected 30-day leakage (if concentration persists): $2,400.00–$3,900.00.
Without owned-surface intervention, leakage is likely to compound across repost surfaces within 7–10 days.
Why it works:
Attention is concentrating on youtube, web, with youtube acting as the primary capture surface. This indicates multi-surface discovery pressure and early conversion opportunity.
What platforms should do:
Deploy a native-first creative on youtube within 24–48h (same hook + format that’s winning there).
Retarget viewers who engaged on youtube into your owned funnel (email/SMS/subscribe).
Match the dominant format: short clips, captions, and a single clear CTA.
#3 — Quand le destin s'en mêle - Podcast (Country: US)
- Signals: 14
- Top surface capturing attention: youtube
- Estimated missed opportunity: $750.00
Surface mix (where revenue is leaking):
| Surface | Signals | Share |
|---|
| youtube | 8 | 57.1% |
| dailymotion | 5 | 35.7% |
| web | 1 | 7.1% |
Executive framing:
youtube is capturing 57.1% of detected attention — above the weekly vertical average (66.7%) by -9.6%. This indicates above-normal single-surface concentration, increasing fragility if not redirected.
Cycle Position: Early Cycle. Revenue Escalation Window: Low.
Projected 30-day leakage (if concentration persists): $3,000.00–$4,875.00.
Without owned-surface intervention, leakage is likely to compound across repost surfaces within 7–10 days.
Why it works:
Attention is concentrating on youtube, dailymotion, web, with youtube acting as the primary capture surface. This indicates multi-surface discovery pressure and early conversion opportunity.
What platforms should do:
Deploy a native-first creative on youtube within 24–48h (same hook + format that’s winning there).
Retarget viewers who engaged on youtube into your owned funnel (email/SMS/subscribe).
Match the dominant format: short clips, captions, and a single clear CTA.
#4 — Unorganized Territory - Podcast (Country: US)
- Signals: 9
- Top surface capturing attention: youtube
- Estimated missed opportunity: $600.00
Surface mix (where revenue is leaking):
| Surface | Signals | Share |
|---|
| youtube | 8 | 88.9% |
| web | 1 | 11.1% |
Executive framing:
youtube is capturing 88.9% of detected attention — above the weekly vertical average (66.7%) by 22.2%. This indicates above-normal single-surface concentration, increasing fragility if not redirected.
Cycle Position: Early Cycle. Revenue Escalation Window: Low.
Projected 30-day leakage (if concentration persists): $2,400.00–$3,900.00.
Without owned-surface intervention, leakage is likely to compound across repost surfaces within 7–10 days.
Why it works:
Attention is concentrating on youtube, web, with youtube acting as the primary capture surface. This indicates multi-surface discovery pressure and early conversion opportunity.
What platforms should do:
Deploy a native-first creative on youtube within 24–48h (same hook + format that’s winning there).
Retarget viewers who engaged on youtube into your owned funnel (email/SMS/subscribe).
Match the dominant format: short clips, captions, and a single clear CTA.
#5 — "Tea, Tales, and Tomes" - Podcast (Country: US)
- Signals: 7
- Top surface capturing attention: youtube
- Estimated missed opportunity: $460.00
Surface mix (where revenue is leaking):
| Surface | Signals | Share |
|---|
| youtube | 6 | 85.7% |
| web | 1 | 14.3% |
Executive framing:
youtube is capturing 85.7% of detected attention — above the weekly vertical average (66.7%) by 19.0%. This indicates above-normal single-surface concentration, increasing fragility if not redirected.
Cycle Position: Early Cycle. Revenue Escalation Window: Low.
Projected 30-day leakage (if concentration persists): $1,840.00–$2,990.00.
Without owned-surface intervention, leakage is likely to compound across repost surfaces within 7–10 days.
Why it works:
Attention is concentrating on youtube, web, with youtube acting as the primary capture surface. This indicates multi-surface discovery pressure and early conversion opportunity.
What platforms should do:
Deploy a native-first creative on youtube within 24–48h (same hook + format that’s winning there).
Retarget viewers who engaged on youtube into your owned funnel (email/SMS/subscribe).
Match the dominant format: short clips, captions, and a single clear CTA.
Public, aggregated, anonymized. GXI is a directional index, not a legal conclusion.